Rebranding "The Move"

Thursday, February 4, 2010 at 4:39PM
Justice Mitchell in Advertising, Social, Social Media, Strategy, ad, advertising, case study, integrated campaign

Great case study recently released by Plan B Advertising on their YouTube channel. The following video shows a well rounded approach to taking something as hated as moving and making it reasonably palatable.

Article originally appeared on Social Media Marketing Blog Professional (http://justicemitchell.squarespace.com/).