JWT 2012 Trend Love
Tuesday, December 6, 2011 at 5:21PM
Justice Mitchell in 2012, Business, New Business Development, Research, business news, cool, future, markets, prognostication, trends
As I gear up for the new years prognostications I always find an amazing array of great thinking. JWT never ceases to impress me year-in and year-out. Please see the following presentation:
Key takeaways for me are the following:
- Economic uncertainty and "shared responsibilities" fuel future thinking
- More brands will deploy lower cost; smaller-sized products
- "Comfort" products in a down economy will flourish
- More cause marketing finds its way into business models
- Marriage on the decline
- Tablet gestures and mentality will find its way to motivate consumerism
- Redefining old age/mature markets
What are your thoughts? I'd love to hear what you're thinking about for the new year? End of the world dates, whatever yah' got.
Article originally appeared on Social Media Marketing Blog Professional (http://justicemitchell.squarespace.com/).
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