« The People Advertising: Levi's Case Study | Main | Six-Fingered Madness »
Thursday
Feb042010

Rebranding "The Move"

DateThursday, February 4, 2010 at 4:39PM | Print ArticlePrint Article |

Great case study recently released by Plan B Advertising on their YouTube channel. The following video shows a well rounded approach to taking something as hated as moving and making it reasonably palatable.

in , , | |

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>
Alert
Comment Moderation Enabled
Your comment will not appear until it has been cleared by a website editor.

Notify me of follow-up comments via email.