The Cancer Of Becoming A Social Media Celebrity

So yesterday I attended Dan Zarrella's "The Science Of Social Media" that promised just-released secrets to the ways of social media. So I bite. First, things first before I go on a rant about the collapse of the this man's social empire. Dan Zarrella is/was a great mind. He has incredible insight with valuable metrics and information about twitter and Facebook users, and a myriad of other topics. I've quoted him in conversation, I pushed his relationship with Hubspot's services. I still look at Hubspot as a sound leader in the industry with a WEALTH of information that they freely give away. To that I say Hubspot is top-notch – at least at the time of this post. What tomorrow brings remains to be seen.

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What You Can Learn About Marketing While Camping

So while camping this weekend with my mother, partner and friends I learned a great deal about people, marketing and social connectivity. You would think that being "unplugged" is the curse of all curses for people like us, and that how could you possibly get anything tangible from twenty people sitting around a fire, falling into tents and comparing RV leveling tricks. But you can – in spades.

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Think Like A Three Year Old And Your Advertising Will Succeed

• Be fearless. • Ideas are just clouds. • Make your story bigger than life. • Don't be afraid to share any idea.

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Part Two: What's Awesome Now That Use To Suck!

That's right, with a bit of crowd-sourcing and a whole lotta' love we give you the 'awesome sauce' list. I'm sure there's a million things we missed, so consider this a conversation starter. Looking forward to hearing your thoughts!

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Digital Influence Part Two: Influencial DNA

Here's an interesting article debating the likes of #EA and others regarding digital influence: http://adage.com/article/digitalnext/social-media-a-bad-measure-influence/227557/ - while well rounded, I must say to think that #SoMe is the (by no means) not the only measurement. Most current metrics are flawed to begin with as there's no defined standards and regulatory compliance. I practice #SoMe and don't hold nearly the stock in klout and other services as this article seems to portray. What are your thoughts?

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Instagram Photographers That Make It Sing

One of the many things I love about the smartphone app instagram is that it treats everyone with an open playing field. Yes, there are first-timers and seasoned professionals all in the mix. The beauty of that is we're all in the same collective simply feeding off one another. Bound by a little square format and handful of filters. What comes from that is some incredibly inspirational photography for me to witness...

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